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AirMark Blog — Industry Trends

Difficult Times Rarely Last Long, But a Quality F Series Flatbed Cutting System from Summa Certainly Will

Difficult Times Rarely Last Long, But a Quality F Series Flatbed Cutting System from Summa Certainly Will

Posted by: AirMark Marketing   Date:   Categories: Business, Flatbed Cutters, Industry Trends

Ten years ago, the very first flatbed cutter to ever roll off of the manufacturing line at Summa was delivered to M.B. Trading Srl in Italy. That machine is still running strong today!


Indoor Signage Solutions

Indoor Signage Solutions

Posted by: AirMark Marketing   Date:   Categories: Business, Design, Industry Trends

What is the most efficient, cost-effective way to get visitors entering a building to their desired destinations from a room to the right-wing using the right amount of wayfinding signage?


Let’s Talk Shop: Wrap Design

Let’s Talk Shop: Wrap Design

Posted by: AirMark Marketing   Date:   Categories: Design, Industry Trends, Wraps

Designing an effective vehicle wrap requires an educated approach. A designer who offers vehicle wrap design needs to be intimately familiar with the wrap process, installation obstacles and designing advertisements with a short view time.


Cutting and Laminating Options for Wide Format - Part 2 of 2

Cutting and Laminating Options for Wide Format - Part 2 of 2

Posted by: AirMark Marketing   Date:   Categories: Flatbed Cutters, Industry Trends

Finishing equipment is essential to any sign shop, especially grand-format shops. Traditional vinyl cutters are reliable solutions for cutting roll-fed media, and flatbed cutters are necessary for shops that use a flatbed UV-cure printer or have need to cut rigid substrate media. Laminators extend the longevity of printed graphics and are considered essential to some applications. Choosing the proper finishing systems for the size and type of work that your shop handles will greatly increase efficiency.


Cutting and Laminating Options for Wide Format - Part 1 of 2

Cutting and Laminating Options for Wide Format - Part 1 of 2

Posted by: AirMark Marketing   Date:   Categories: Industry Trends, Vinyl Cutters

The type of industry you are serving (or hope to break into)—such as textiles, packaging, décor, signs, etc.—will drastically affect the type of finishing equipment you will need. Today's traditional vinyl cutters have advanced to include the ability to read registration marks as an industry standard, but vinyl cutters, of course, are limited to rolled media.